The durability, affordability, and material that’s used in producing tote bags, all make it a valuable product, not only for the improvement of the environment but also as a marketing tactic for businesses.
Tote bags have somewhat recently become a popular alternative to plastic bags. They are a lot better for the environment too, which makes a positive impact on customers and employees when brands use them. But that’s not the only thing they can be used for.
Here are a few major ways tote bags can help the environment and your business at the same time.
Reduces Toxic Waste Materials
Using eco-friendly cotton tote bags separates your name from the businesses that harm the environment with their products and packaging. Other than being a morally better option, tote bags are also safer for your customers and don’t expose them to harmful materials.
Organic cotton tote bags are made without using chemical fertilizers, pesticides, herbicides, etc. In other words, they don’t have as much of an impact on the environment or people as plastic bags do.
Enhances Your Brand Image
It’s evident that using tote bags associates your brand with more important values like the betterment of the environment and reducing waste in our oceans. This shows your brand is more trustworthy and ethical.
Alternatively, custom cotton tote bags also add an aesthetic advantage to your brand. Not only do they look great but they also provide you with a canvas to showcase your company logo and message.
Increases Product Life Cycle
A big goal for any business out there is to be able to appear to potential customers and improve brand awareness without having to do anything. Tote bags are a great solution for this since they’re so durable and fashionable, that customers will want to use them over and over again.
When customers use your branded tote bags on their own, it provides you with free marketing and brand visibility wherever they use them, doubling as a sustainable long-term investment.
Provides Versatile Packaging
Plastic bags aren’t perfect for all product types, so businesses typically have to use several kinds of packaging products. Tote bags eliminate that problem with their versatility and flexibility.
Cotton tote bags are especially durable and can safely carry a lot of weight without risking product damage. Flexible packaging is also a great way to add more value to your customers and products.
Saves a Ton of Money
It may seem like a pricier option initially since the investment per bag is most likely higher, but that’s not always the case. In many ways, cotton tote bags can save you money by removing other packaging products you use.
Tote bags are also quite easy to pack, meaning your employees will spend less time in packaging. Their potential for long-term benefits alone should be enough of a reason to use tote bags.
0 comments